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Effects of Supplier Market Orientation on Distributor Market Orientation and the Channel Relationship : The Distributor Perspective

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Material type: Article

ArticleLanguage: ENG Publication details: Journal Of Marketing Jul-98 0Description: 99-111ppSubject(s):

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Item type	Current library	Call number	Status	Date due	Barcode
Articles	Main Library	(Browse shelf(Opens below))	Available		AR1255

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	Information Control and Influence in Emergent Buying Centres	Striking a Balance in Boundary-Spanning Positions	Some Possible Antecedents and Consequences of In-Role and Extra-Role Salesperson Performance	Effects of Supplier Market Orientation on Distributor Market Orientation and the Channel Relationship : The Distributor Perspective	Currency Choice in Industrial Pricing : A Cross-National Evaluation	Share Buy-Back : Companies Waiting in the Wings	Feature on Plastics	Next

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