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Integration of Marketing Problem-Solving Modes and Marketing ManagementSupport Systems

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Material type: Article

ArticleLanguage: ENG Publication details: J. Marketing Jul-97 0Description: 21-37ppSubject(s):

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Item type	Current library	Call number	Status	Date due	Barcode
Articles	Main Library	(Browse shelf(Opens below))	Available		AR682

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	Examination of the Nature of Trust in Buyer-Seller Relationship	Realms of Scientific Meaning Framework for Constructing Theoretically Meaningful Nominal Definitions of Marketing Concepts	Film Critics: Influencers or Predictors?	Integration of Marketing Problem-Solving Modes and Marketing ManagementSupport Systems	Ethics and Target Marketing: The Role of Product Harm and Consumer Vulnerability	Interactive Home Shopping	Enhancing Communication Betweeen Marketing and Engineering	Next

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