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Stickier Priors : The Effects of Nonanalytic Versus Analytic Thinking in New Product Forecasting

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Material type: Article

ArticleLanguage: ENG Series: ; XLPublication details: Journal of Marketing Research Feb 2003Edition: 1Description: 65-79 ppSubject(s):

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Item type	Current library	Call number	Status	Date due	Barcode
Articles	Main Library	Bol (Browse shelf(Opens below))	Available		AR5395

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Previous	Bod/Kap For the Last Time : Stock Options are an Expense	Bod/Tur Investment Preferences of Retail Equity Investor : An Empirical Study	Bod/Ver Credit Risk Analysis and Management in Banks	Bol Stickier Priors : The Effects of Nonanalytic Versus Analytic Thinking in New Product Forecasting	Bol Marketing Renaissance : Opportunities and Imperatives for improving Marketing Thought, Practice, and Infrastructure	Bol Canbank Mutual Fund	Bol/Mye Price-based Global Market Segmentation for Services	Next

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