Cause-Related Marketing: Case Studies From a Global Perspective (Record no. 97848)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00401 a2200145 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230327b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9783030654573 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Cutter | GAL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Galan-Ladero M. Mercedes |
| 245 ## - TITLE STATEMENT | |
| Title | Cause-Related Marketing: Case Studies From a Global Perspective |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Springer |
| Date of publication, distribution, etc | 2022 |
| Place of publication, distribution, etc | Switzerland |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 435 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Book |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Collection Type | Full call number | Barcode | Date last seen | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Reference book | Main Library | Main Library | Marketing | 08/06/2021 | Pranaya Book Services | 8879.00 | Indian Book | 658.8 GAL | 116377 | 08/06/2021 | 8879.00 | Book |
