Marketing Research : (Record no. 97496)
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000 -LEADER | |
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fixed length control field | 00475 a2200181 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 220912b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-9353433291 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Cutter | MAL |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Malhotra, Naresh K. |
245 ## - TITLE STATEMENT | |
Title | Marketing Research : |
Remainder of title | An Applied Orientation |
250 ## - EDITION STATEMENT | |
Edition statement | 7th |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Pearson Education |
Date of publication, distribution, etc | 2019 |
Place of publication, distribution, etc | India |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 955 p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing Research |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Das, Satyabhusan |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
a | Marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Programme | Full call number | Barcode | Checked out | Date last seen | Date last borrowed | Cost, replacement price | Koha item type |
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Dewey Decimal Classification | Main Library | Main Library | Markeitng Research | 31/03/2022 | 6283 | 0.00 | 658.83 MAL | 116353 | 04/12/2024 | 04/11/2024 | 04/11/2024 | 875.00 | Book |