Managing Customer Relationships (Record no. 9392)

MARC details
000 -LEADER
fixed length control field 00609cam a22001934a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2004 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 047148590X
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Item number PEP/ROG
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Peppers Don
245 ## - TITLE STATEMENT
Title Managing Customer Relationships
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. USA
Name of publisher, distributor, etc. John Wiley & Sons
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent 516p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element CRM, Relationship Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Rogers Martha
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 33330
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type Public note
        Main Library Main Library Marketing Management 30/11/2009 Suresh Book Suppliers 3345.60 1 658.812 PEP/ROG 20120 06/02/2018 03/01/2018 85.00 23/09/2014 Book Foreign Book

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