Media Metrics : An Introduction to Quantitative Research in Mass Communication (Record no. 92950)
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| 000 -LEADER | |
|---|---|
| fixed length control field | aam a22 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 171114b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789386062161 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.4034 |
| Cutter | DAY |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dayal, Manoj |
| 245 ## - TITLE STATEMENT | |
| Title | Media Metrics : An Introduction to Quantitative Research in Mass Communication |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Sage Publications |
| Date of publication, distribution, etc | 2017 |
| Place of publication, distribution, etc | New Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiii, A-6 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Media Research |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Media Studies |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Computer Application |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | Operation Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Programme | Full call number | Barcode | Date last seen | Cost, replacement price | Koha item type | Collection Type | Date last borrowed |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Text book | Main Library | Main Library | Quantitative Techniques | 13/11/2017 | AO Enterprises | 396.00 | 658.4034 DAY | 99545 | 13/11/2017 | 495.00 | Book | Indian Book | ||||||
| Dewey Decimal Classification | Text book | Main Library | Main Library | Quantitative Techniques | 18/04/2018 | Allied Publisher Pvt Ltd | 371.25 | 658.4034 DAY | 107580 | 23/03/2019 | 495.00 | Book | Indian Book | 15/03/2019 |
