Buying Behavior of Consumer and Impact of Social Media an Empirical Study (Record no. 92325)

MARC details
000 -LEADER
fixed length control field 00612nab a2200181 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170603b xxu||||| |||| 00| 0 eng d
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar, Mritunjay
245 ## - TITLE STATEMENT
Title Buying Behavior of Consumer and Impact of Social Media an Empirical Study
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc
Name of publisher, distributor, etc
Date of publication, distribution, etc
300 ## - PHYSICAL DESCRIPTION
Extent 17-25 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertisement
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Buying Behavior
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social Media
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Technical Revolution
773 0# - HOST ITEM ENTRY
Host Biblionumber 39864
Place, publisher, and date of publication Greater Noida NIILM Centre for Management Studies
Other item identifier S86016
Title Journal of Marketing and Communication; 12 (iii) Sept-Dec 2016
International Standard Serial Number 0973-2330
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Articles
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Barcode Date last seen Koha item type
    Dewey Decimal Classification     Main Library Main Library 03/06/2017   AR16258 03/06/2017 Articles

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