Edge : 50 tips from brands that lead (Record no. 89598)

MARC details
000 -LEADER
fixed length control field 00428nam a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160719b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780230342248
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659
Cutter ADA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Adamson, Allen P.
245 ## - TITLE STATEMENT
Title Edge : 50 tips from brands that lead
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York
Name of publisher, distributor, etc Palgrave Macmillan
Date of publication, distribution, etc 2013
300 ## - PHYSICAL DESCRIPTION
Extent 269p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Product management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Programme Full call number Barcode Date last seen Date last borrowed Koha item type Collection Type Subject type
    Dewey Decimal Classification     Main Library Main Library Branding 18/02/2016 Donated by Aneesh Khanna   659 ADA 88418 11/10/2023 04/10/2023 Book Foreign Book Marketing

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