Luxury Fashion Branding : Trends Tactics Techniques (Record no. 8882)

MARC details
000 -LEADER
fixed length control field 00590cam a22001814a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2007 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780230521674
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659
Item number OKO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Okonkwo Uche
245 ## - TITLE STATEMENT
Title Luxury Fashion Branding : Trends Tactics Techniques
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Palgrave Macmillan
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 332p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Fashion Branding
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 31736
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type Public note
        Main Library Main Library Branding 27/04/2009 Strand Book Stall 1225.60 16 2 659 OKO 19275 08/01/2024 20/12/2023 20.00 23/09/2014 Book Foreign Book

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