HBR Case Studies : Marketing through Minefields (Record no. 8789)

MARC details
000 -LEADER
fixed length control field 00627cam a22001814a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2008 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781422199923
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number HAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Harvard Business School
245 ## - TITLE STATEMENT
Title HBR Case Studies : Marketing through Minefields
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. USA
Name of publisher, distributor, etc. Harvard Business Press
Date of publication, distribution, etc. 2008
300 ## - PHYSICAL DESCRIPTION
Extent 187p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Case Studies-Marketing, Customer Expectations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 30370
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Checked out Date last seen Cost, replacement price Price effective from Koha item type Public note
        Main Library Main Library Marketing Management 14/04/2009 MSN Books 599.91   658.8 HAR 19339 17/06/2012 23/09/2014 12.95 23/09/2014 Book Foreign Book

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