Marketing analytics : (Record no. 71889)

MARC details
000 -LEADER
fixed length control field 01672nam a2200385 i 4500
001 - CONTROL NUMBER
control field ebr10827571
003 - CONTROL NUMBER IDENTIFIER
control field CaPaEBR
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140125t20142014inua o 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781118373439
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118439357 (e-book)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118417300 (e-book)
040 ## - CATALOGING SOURCE
Original cataloging agency CaPaEBR
Language of cataloging eng
Description conventions rda
-- pn
Transcribing agency CaPaEBR
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)868721135
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5548.4.M523
Item number .W567 2014eb
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.80072
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Winston, Wayne L.
245 10 - TITLE STATEMENT
Title Marketing analytics :
Remainder of title data-driven techniques with Microsoft Excel /
Statement of responsibility, etc. Wayne L Winston.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Indianapolis, Indiana :
Name of producer, publisher, distributor, manufacturer John Wiley & Sons, Incorporation,
Date of production, publication, distribution, manufacture, or copyright notice 2014.
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice �2014
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (722 pages) :
Other physical details illustrations
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Source rdacarrier
500 ## - GENERAL NOTE
Table of Contents Includes index.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on print version record.
590 ## - LOCAL NOTE (RLIN)
Local note Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
630 00 - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Microsoft Excel (Computer file)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research
General subdivision Data processing.
655 #0 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
Main entry heading Winston, Wayne L.
Title Marketing analytics : data-driven techniques with Microsoft Excel.
Place, publisher, and date of publication Indianapolis, Indiana : John Wiley & Sons, Incorporation, c2014
Physical description xxii, 690 pages
International Standard Book Number 9781118373439
Record control number 2013954089
797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN)
Corporate name or jurisdiction name as entry element ebrary.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://site.ebrary.com/lib/welingkar/Doc?id=10827571">http://site.ebrary.com/lib/welingkar/Doc?id=10827571</a>
Public note An electronic book accessible through the World Wide Web; click to view
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Date last seen Price effective from Koha item type
        Main Library Main Library 10/08/2015   658.80072 10/08/2015 10/08/2015 E-Books

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