Marketing Research (Record no. 6670)

MARC details
000 -LEADER
fixed length control field 00545cam a22001814a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2006 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8177583891
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number MAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Malhotra Naresh K
245 ## - TITLE STATEMENT
Title Marketing Research
250 ## - EDITION STATEMENT
Edition statement 4th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. Pearson Education
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent 741p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 23434
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type Checked out
        Main Library Main Library Marketing Research 23/08/2006 Apna Book Suppliers 318.75 11 2 658.83 MAL 15536 06/01/2020 27/11/2019 375.00 23/09/2014 Book  
        Main Library Main Library Marketing Research 23/08/2006 Apna Book Suppliers 318.75 2   658.83 MAL 15537 03/01/2017 03/01/2017 375.00 23/09/2014 Book 10/01/2017

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