New Rules of Green Marketing (Record no. 66037)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00447 a2200169 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150430b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781605098661 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Cutter | OTT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ottman, Jacquelyn A. |
| 245 ## - TITLE STATEMENT | |
| Title | New Rules of Green Marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 2011 |
| Name of publisher, distributor, etc | Greenleaf Publishing Limited |
| Place of publication, distribution, etc | Canada, USA |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xx, 252 |
| 365 ## - TRADE PRICE | |
| Price amount | 1274 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | green marketing, branding |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Programme | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Koha item type | Collection Type | Subject type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Reference book | Main Library | Main Library | Marketing | 30/04/2015 | 2 | 658.8 OTT | 78110 | 25/03/2025 | 03/12/2024 | Book | Foreign Book | Marketing |
