Case Studies on Brand Management Vol-I (Record no. 64657)

MARC details
000 -LEADER
fixed length control field 00406nam a2200157 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150217s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659
Cutter ICF
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name ICFAI
245 ## - TITLE STATEMENT
Title Case Studies on Brand Management Vol-I
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc ICFAI Center for Management Research
Place of publication, distribution, etc Hyderabad
Date of publication, distribution, etc 2004
300 ## - PHYSICAL DESCRIPTION
Extent 310 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Case Studies
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Programme Full call number Barcode Date last seen Cost, replacement price Koha item type Collection Type
    Dewey Decimal Classification     Reference book Distance Learning Distance Learning ICFAI 18/02/2015 ICFAI 750.00   659 ICF DLP5133 18/02/2015 750.00 Book Indian Book

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