Effective Marketing (Record no. 64419)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00310nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150217s9999 xx 000 0 und d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zikmund W G & Oth |
| 245 ## - TITLE STATEMENT | |
| Title | Effective Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ED |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Thomson Learning |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 553 p. |
| 365 ## - TRADE PRICE | |
| Price amount | 1261-00 |
| 366 ## - TRADE AVAILABILITY INFORMATION | |
| Note | 542/10/10/03 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Distance Learning | Distance Learning | 18/02/2015 | Book Point | DLP4879 | 18/02/2015 | 18/02/2015 | Book |
