CRM at the Speed of Light: (Record no. 62997)

MARC details
000 -LEADER
fixed length control field 00540nam a2200193 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150217s2005 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070590575
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Cutter GRE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Greenberg, Paul
245 ## - TITLE STATEMENT
Title CRM at the Speed of Light:
Remainder of title essential customer strategies for the 21st century
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Tata McGraw-Hill
Date of publication, distribution, etc 2005
Place of publication, distribution, etc New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent 670 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer Relationship Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element CRM
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer Strategies
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Programme Full call number Barcode Date last seen Cost, replacement price Koha item type Collection Type Subject type
    Dewey Decimal Classification     Reference book Distance Learning Distance Learning Marketing 18/02/2015 Book Base 425.00   658.8 GRE DLP1258 18/02/2015 425.00 Book Foreign Book Marketing

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