Sun Tzu Strategies for Marketing (Record no. 5821)

MARC details
000 -LEADER
fixed length control field 00583cam a22001814a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2004 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070587450
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number Mic/Mic
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Michaelson Gerald A
245 ## - TITLE STATEMENT
Title Sun Tzu Strategies for Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Tata McGraw Hill
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent 244p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Michaelson Steven W
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 20562
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        Main Library Main Library Marketing Management 20/04/2005 Neeta Books 165.75 5 658.8 Mic/Mic 13733 23/10/2019 14/10/2019 195.00 23/09/2014 Book

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