Marketing Research: Text and Cases (Record no. 4020)

MARC details
000 -LEADER
fixed length control field 00535cam a22002054a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b1990 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8185386161
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Cutter BOY
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Boyd, Harper W.
245 ## - TITLE STATEMENT
Title Marketing Research: Text and Cases
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc All India Traveller Bookseller
Date of publication, distribution, etc 1996
300 ## - PHYSICAL DESCRIPTION
Extent 816p.
520 ## - Remark
Summary, etc Master : 3959
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Westfall, Ralph
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Stasch, Stanley F.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Programme Full call number Barcode Date last seen Cost, replacement price Koha item type Collection Type Source of classification or shelving scheme Public note Source of acquisition Subject type
        Main Library Main Library Marketing Research 14/08/2002 275.00   658.83 BOY/WES 10904 23/09/2014 275.00 Book          
        Main Library Main Library Marketing Research (6th flr) 04/05/1998 0.00   658.83 BOY 3959 23/09/2014 0.00 Book          
        Main Library Main Library Marketing-Compact Shelves 04/05/1998 0.00   658.83 BOY 6125 23/09/2014 0.00 Book          
Withdrawn       Main Library Main Library   04/05/1998 0.00   658.83 BOY 3436 23/09/2014 0.00 Book Indian Book Dewey Decimal Classification withdrawn on 19/10/2023    
        Main Library Main Library   04/05/1998 0.00   658.83 BOY 3878 23/09/2014 0.00 Book          
Withdrawn       Main Library Main Library Marketing Research (6th flr) 04/05/1998 0.00   658.83 BOY 4846 23/09/2014 0.00 Book Indian Book Dewey Decimal Classification written off 2/7/2024    
  Issued for Long Term     Main Library Main Library   04/05/1998 250.00   658.83 Boy 9701 23/09/2014 250.00 Book       Sterling Book House  
        Main Library Main Library Marketing-Compact Shelves 04/05/1998 90.00   658.83 BOY 3293 23/09/2014 90.00 Book       Sterling Book House  
        Main Library Main Library Marketing Research 6th flr 18/02/2016     658.83 BOY 88354 19/07/2016   Book Foreign Book Dewey Decimal Classification   Donated by Aneesh Khanna Marketing

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