To Study the Consumer Buying Behaviour of FMCG in Organised Retail Specifically Supermarket and Hypermarkets (Record no. 38226)

MARC details
000 -LEADER
fixed length control field 00633npm a22001577a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2011 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number
Item number
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Medhekar Samata
245 ## - TITLE STATEMENT
Title To Study the Consumer Buying Behaviour of FMCG in Organised Retail Specifically Supermarket and Hypermarkets
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. MMS (Marketing)
Name of publisher, distributor, etc. 21
Date of publication, distribution, etc. 2011
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing, Consumer Buying Behaviour - FMCG - Supermarket and Hypermarkets
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 983188
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library   02/08/2014 0.00   PJ2160 23/09/2014 0.00 23/09/2014 Projects

Powered by Koha