Marketing Research Text and Cases (Record no. 339)

MARC details
000 -LEADER
fixed length control field 00576cam a22001814a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2002 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8172249918
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number WRE/STE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wrenn Bruce
245 ## - TITLE STATEMENT
Title Marketing Research Text and Cases
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Mumbai
Name of publisher, distributor, etc. Jaico Publishing Publishing
Date of publication, distribution, etc. 2002
300 ## - PHYSICAL DESCRIPTION
Extent 816p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Stevens Robert
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 624
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        Main Library Main Library Marketing Research 14/08/2002 175.00 7 658.83 WRE/STE 10902 28/02/2018 19/02/2018 175.00 23/09/2014 Book

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