Cases and Simulations in Marketing Management (Record no. 337)

MARC details
000 -LEADER
fixed length control field 00593cam a22001934a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2000 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8185989419
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number RAM/GUP
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rampal M K
245 ## - TITLE STATEMENT
Title Cases and Simulations in Marketing Management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Galgotia
Date of publication, distribution, etc. 2000
300 ## - PHYSICAL DESCRIPTION
Extent 388p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Simulations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gupta S L
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 621
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        Main Library Main Library Marketing Management 14/08/2002 175.00 7 2 658.8 RAM/GUP 10803 08/01/2024 26/12/2023 175.00 23/09/2014 Book

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