Making the Most of the Media (Record no. 2983)

MARC details
000 -LEADER
fixed length control field 00583cam a22001814a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b1996 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0749420375
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659
Item number BAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Barratt M
245 ## - TITLE STATEMENT
Title Making the Most of the Media
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Kogan Page
Date of publication, distribution, etc. 1996
300 ## - PHYSICAL DESCRIPTION
Extent 176pp.
520 ## - SUMMARY, ETC.
Summary, etc. Master : 8442
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ,Barratt M,Making the Most of the Media,Marketing,Media
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 8098
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        Main Library Main Library 16/06/1999 Sterling Book House 851.00 2 659 BAR 8442 08/03/2019 27/02/2019 851.00 23/09/2014 Book

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