Advertising Management (Record no. 1841)

MARC details
000 -LEADER
fixed length control field 00546cam a22001814a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b1989 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0876926227
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number AAK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aaker David A
245 ## - TITLE STATEMENT
Title Advertising Management
250 ## - EDITION STATEMENT
Edition statement 3rd
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Prentice Hall Of India
Date of publication, distribution, etc. 1989
300 ## - PHYSICAL DESCRIPTION
Extent 564pp.
520 ## - SUMMARY, ETC.
Summary, etc. Master : 3072
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 4951
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Main Library Main Library Advertising-Compact Shelves 14/07/1998 0.00 3 659.1 AAK 3072 06/09/2022 05/08/2022 0.00 23/09/2014 Book
    Dewey Decimal Classification     Main Library Main Library Advertising-Compact Shelves 14/07/1998 0.00   659.1 AAK 3073 23/09/2014   0.00 23/09/2014 Book
    Dewey Decimal Classification     Main Library Main Library Advertising-Compact Shelves 14/07/1998 0.00   659.1 AAK 3144 23/09/2014   0.00 23/09/2014 Book
    Dewey Decimal Classification     Main Library Main Library Advertising-Compact Shelves 14/07/1998 0.00   659.1 AAK 3145 23/09/2014   0.00 23/09/2014 Book
          Main Library Main Library   14/07/1998 0.00   659.1 AAK 3146 23/09/2014   0.00 23/09/2014 Book
  Issued for Long Term       Main Library Main Library   14/07/1998 0.00   659.1 AAK 3147 23/09/2014   0.00 23/09/2014 Book
          Main Library Main Library   14/07/1998 0.00   659.1 AAK 3148 23/09/2014   0.00 23/09/2014 Book

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