Sales Promotion Management (Record no. 1824)

MARC details
000 -LEADER
fixed length control field 00658cam a22001934a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b1989 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0137878052
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.81
Item number QUE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Quelch John A.
245 ## - TITLE STATEMENT
Title Sales Promotion Management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Jersey
Name of publisher, distributor, etc. Prentice Hall Of India
Date of publication, distribution, etc. 1989
300 ## - PHYSICAL DESCRIPTION
Extent 350pp.
520 ## - SUMMARY, ETC.
Summary, etc. Master : 5020
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ,Quelch John A.,Sales Promotion Management,Consumer Durables,Packaged goods
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Sales Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 4863
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library 20/05/1998 0.00   658.81 QUE 5020 23/09/2014 0.00 23/09/2014 Book

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