International Marketing : Concepts, Techniques and Cases (Record no. 1746)

MARC details
000 -LEADER
fixed length control field 00554cam a22001694a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b1984 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0074518984
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848
Item number SAX
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Saxena Rajan
245 ## - TITLE STATEMENT
Title International Marketing : Concepts, Techniques and Cases
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Tata McGraw Hill
Date of publication, distribution, etc. 1984
300 ## - PHYSICAL DESCRIPTION
Extent 220pp.
520 ## - SUMMARY, ETC.
Summary, etc. Master : 275
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 4657
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
  Lost     Main Library Main Library 13/05/1998 0.00   658.848 SAX 438 23/09/2014 0.00 23/09/2014 Book

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