Marketing Research: An Applied Approach (Record no. 1718)

MARC details
000 -LEADER
fixed length control field 00587cam a22001934a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b1985 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 007034745X
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number KIN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kinnear Thomas
245 ## - TITLE STATEMENT
Title Marketing Research: An Applied Approach
250 ## - EDITION STATEMENT
Edition statement 2nd
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Auckland
Name of publisher, distributor, etc. McGraw Hill
Date of publication, distribution, etc. 1985
300 ## - PHYSICAL DESCRIPTION
Extent 698pp.
520 ## - SUMMARY, ETC.
Summary, etc. Master : 568
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Research
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 4501
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Public note Shelving location
Withdrawn   Dewey Decimal Classification     Main Library Main Library 04/05/1998 0.00   658.83 KIN 568 23/09/2014 0.00 23/09/2014 Book withdrawn on 19/10/2023  
          Main Library Main Library 04/05/1998 0.00   658.83 KIN 624 23/09/2014 0.00 23/09/2014 Book   Marketing-Compact Shelves
          Main Library Main Library 04/05/1998 0.00   658.83 KIN 824 23/09/2014 0.00 23/09/2014 Book   Marketing-Compact Shelves
  Issued for Long Term       Main Library Main Library 04/05/1998 0.00   658.83 Kin 1379 23/09/2014 0.00 23/09/2014 Book    
Withdrawn   Dewey Decimal Classification     Main Library Main Library 04/05/1998 0.00   658.83 KIN 1380 23/09/2014 0.00 23/09/2014 Book written off 25/6/2024 Marketing Research (6th flr)

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