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Business to Business Marketing : Creating and Implementing a Successful Program (Record no. 1658)

MARC details
000 -LEADER
fixed length control field	00604cam a22001814a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	140923b1992 xxu\|\|\|\|\| \|\|\|\| 00\| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	817094158X
040 ## - CATALOGING SOURCE
Transcribing agency	Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency	Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	DUF
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Duffy Philip G.
245 ## - TITLE STATEMENT
Title	Business to Business Marketing : Creating and Implementing a Successful Program
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	Chicago
Name of publisher, distributor, etc.	Probus
Date of publication, distribution, etc.	1992
300 ## - PHYSICAL DESCRIPTION
Extent	204pp.
520 ## - SUMMARY, ETC.
Summary, etc.	Master : 6838
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a	4352

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Date checked out	Cost, replacement price	Price effective from	Koha item type	Checked out
				Main Library	Main Library	23/04/1998	0.00	1	658.8 DUF	6838	16/10/2024	14/10/2024	0.00	23/09/2014	Book
				Main Library	Main Library	23/04/1998	0.00	1	658.8 DUF	6362	14/08/2015	14/08/2015	0.00	23/09/2014	Book	21/08/2015