Multinational Marketing Management (Record no. 1638)

MARC details
000 -LEADER
fixed length control field 00676cam a22001934a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b1974 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0136047939
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KEE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keegan Warren J
245 ## - TITLE STATEMENT
Title Multinational Marketing Management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Jersey
Name of publisher, distributor, etc. Prentice Hall Of India
Date of publication, distribution, etc. 1974
300 ## - PHYSICAL DESCRIPTION
Extent 593pp.
520 ## - SUMMARY, ETC.
Summary, etc. Master : 1535
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ,Keegan Warren J,Multinational Marketing Manage,Marketing,International Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 4323
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Public note
Withdrawn   Dewey Decimal Classification     Main Library Main Library Marketing Management (6th Flr) 23/04/1998 0.00   658.8 KEE 1535 23/09/2014 0.00 23/09/2014 Book written off 25/6/2024

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