Services Marketing: Ther Indian Experience (Record no. 1626)

MARC details
000 -LEADER
fixed length control field 00790cam a22001934a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b1993 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8170490596
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.5
Item number SHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Shanker Ravi
245 ## - TITLE STATEMENT
Title Services Marketing: Ther Indian Experience
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. Manas Publications
Date of publication, distribution, etc. 1993
300 ## - PHYSICAL DESCRIPTION
Extent 522pp.
520 ## - SUMMARY, ETC.
Summary, etc. Master : 5852
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ,Shanker Ravi,Services Marketing : Ther Indi,Chidambaram P.,Tourism,Finantial Services,Hotel Marketing,Media Services,Hospital Marketing,Courier,Factoring,Education,Social Marketing,Religious Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service Marke ting
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 4306
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library Marketing-Compact Shelves 22/04/1998 0.00   658.5 SHA 5852 23/09/2014 0.00 23/09/2014 Book

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