Marketing Toolkit (Record no. 1617)

MARC details
000 -LEADER
fixed length control field 00620cam a22001934a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b1993 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8185617155
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number ROB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Robinson Nick
245 ## - TITLE STATEMENT
Title Marketing Toolkit
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Viva Books
Date of publication, distribution, etc. 1993
300 ## - PHYSICAL DESCRIPTION
Extent 202pp.
520 ## - SUMMARY, ETC.
Summary, etc. Master : 5469
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Robinson Nick,Marketing Toolkit,Direct Marketing,Advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 4289
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
Withdrawn   Dewey Decimal Classification     Main Library Main Library 20/04/1998 0.00 658.8 ROB 5469 23/09/2014 0.00 23/09/2014 Book

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