Marketing (Record no. 1593)

MARC details
000 -LEADER
fixed length control field 00539cam a22001814a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b1986 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071005765
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MYE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Myers James H.
245 ## - TITLE STATEMENT
Title Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. McGraw Hill
Date of publication, distribution, etc. 1986
300 ## - PHYSICAL DESCRIPTION
Extent 597pp.
520 ## - SUMMARY, ETC.
Summary, etc. Master : 2590
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 4229
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Main Library Main Library Marketing-Compact Shelves 17/04/1998 0.00 1 4 658.8 MYE 2590 21/04/2018 18/12/2017 0.00 23/09/2014 Book
          Main Library Main Library Marketing-Compact Shelves 17/04/1998 0.00     658.8 MYE 3165 23/09/2014   0.00 23/09/2014 Book
          Main Library Main Library Marketing-Compact Shelves 17/04/1998 0.00 2 3 658.8 MYE 1532 09/10/2018 17/09/2018 0.00 23/09/2014 Book

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