Marketing Whitebook 2014-2015: Gauging Generations (Record no. 15811)

MARC details
000 -LEADER
fixed length control field 00475cam a22001814a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2014 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789381425077
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Cutter BUS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Business World
245 ## - TITLE STATEMENT
Title Marketing Whitebook 2014-2015: Gauging Generations
250 ## - EDITION STATEMENT
Edition statement 10th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Business World
Date of publication, distribution, etc 2014
300 ## - PHYSICAL DESCRIPTION
Extent 296p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Yearbook
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Programme Full call number Barcode Checked out Date last seen Date last borrowed Cost, replacement price Koha item type Public note Collection Type Source of classification or shelving scheme Collection code Total Renewals
        Main Library Main Library Marketing Management 18/06/2014 Apna Book Suppliers 374.25   658.8 BUS 77130 17/09/2016 10/09/2016 10/09/2016 499.00 Book Indian Book        
        Main Library Main Library Marketing-Compact Shelves 18/06/2014 Apna Book Suppliers 374.25   658.8 BUS 77131   13/10/2015 12/10/2015 499.00 Book Indian Book Indian Book Dewey Decimal Classification    
        Main Library Main Library Marketing-Compact Shelves 18/06/2014 Apna Book Suppliers 374.25   658.8 BUS 77132   23/09/2014   499.00 Book Indian Book Indian Book Dewey Decimal Classification    
        Main Library Main Library Marketing-Compact Shelves 18/06/2014 Apna Book Suppliers 374.25   658.8 BUS 77133   14/08/2017 10/08/2017 499.00 Book Indian Book Foreign Book Dewey Decimal Classification Reference book 4
        Main Library Main Library Marketing-Compact Shelves 18/06/2014 Apna Book Suppliers 374.25   658.8 BUS 77134   20/12/2018 07/12/2018 499.00 Book Indian Book Indian Book Dewey Decimal Classification   2

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