Marketing Management: Theory and Practice (Record no. 15759)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00506cam a22001814a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140923b2013 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789381335536 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Cutter | MAH/JIN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Maheshwari Rajendra P |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management: Theory and Practice |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | International Book House Pvt Ltd |
| Date of publication, distribution, etc | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 317p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jindal Lokesh |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Collection Type | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Cost, replacement price | Koha item type | Public note | Programme | Collection code |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | Marketing-Compact Shelves | 31/08/2013 | Bucketbolt | 206.25 | Indian Book | 1 | 658.8 MAH/JIN | 74611 | 26/09/2018 | 24/09/2018 | 275.00 | Book | Indian Book | ||||||
| Main Library | Main Library | Marketing Management | 04/06/2014 | Apna Book Suppliers | 206.25 | 1 | 658.8 MAH/JIN | 76990 | 17/11/2019 | 14/11/2019 | 275.00 | Book | Indian Book | ||||||||
| Dewey Decimal Classification | Main Library | Main Library | Marketing Management | 04/06/2014 | Apna Book Suppliers | 206.25 | 1 | 658.8 MAH/JIN | 76991 | 04/01/2019 | 22/12/2018 | 275.00 | Book | Indian Book | |||||||
| Dewey Decimal Classification | Main Library | Main Library | Marketing-Compact Shelves | 04/06/2014 | Apna Book Suppliers | 206.25 | Indian Book | 658.8 MAH/JIN | 76992 | 13/12/2019 | 14/11/2019 | 275.00 | Book | Indian Book | |||||||
| Dewey Decimal Classification | Main Library | Main Library | Marketing-Compact Shelves | 28/07/2017 | Swami Book House | 236.00 | Indian Book | 658.8 MAH/JIN | 99165 | 22/11/2018 | 18/11/2018 | 295.00 | Book | Text book |
