Marketing Research: Measurement and Method (Record no. 12500)

MARC details
000 -LEADER
fixed length control field 00540cam a22002054a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2009 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788120309616
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Cutter TUL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Tull, Donald S
245 ## - TITLE STATEMENT
Title Marketing Research: Measurement and Method
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc PHI Learning
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 864p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Research
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Sampling and data analysis
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Programme Full call number Barcode Date last seen Date last borrowed Cost, replacement price Koha item type Collection Type Total Renewals Source of classification or shelving scheme Subject type
        Text book Main Library Main Library Marketing Research 11/04/2008 Suresh Book Suppliers 318.75   658.81 TUL 17864 10/09/2019 07/09/2019 375.00 Book Foreign Book      
        Text book Main Library Main Library Marketing Research 05/01/2012 Book Base 425.00   658.83 TUL 47552 23/01/2018 27/03/2017 310.25 Book Foreign Book      
        Text book Main Library Main Library Marketing Research 05/01/2012 Book Base 425.00   658.83 TUL 47553 06/01/2020 03/01/2020 310.25 Book Foreign Book      
        Text book Main Library Main Library Marketing Research 05/01/2012 Book Base 425.00   658.83 TUL 47554 20/01/2018 12/01/2018 310.25 Book Foreign Book 2    
        Text book Main Library Main Library Marketing Research 05/01/2012 Book Base 425.00   658.83 TUL 47555 10/09/2019 07/09/2019 310.25 Book Foreign Book      
        Text book Main Library Main Library Marketing Research 18/02/2016 Vimal Book Traders 446.25   658.83 TUL 91918 17/01/2019 10/01/2019 595.00 Book Foreign Book   Dewey Decimal Classification Marketing

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