International Marketing: A Strategic Approach to World Markets (Record no. 12246)

MARC details
000 -LEADER
fixed length control field 00615cam a22001934a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b1986 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0046582576
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848
Item number MAJ
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Majaro Simon
245 ## - TITLE STATEMENT
Title International Marketing: A Strategic Approach to World Markets
250 ## - EDITION STATEMENT
Edition statement 2nd
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. George Allen
Date of publication, distribution, etc. 1986
300 ## - PHYSICAL DESCRIPTION
Extent 307pp.
520 ## - SUMMARY, ETC.
Summary, etc. Master : 1408
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 966643
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Date checked out Public note
        Main Library Main Library Marketing-Compact Shelves 20/05/1998 103.00   658.848 MAJ 1408 23/09/2014 103.00 23/09/2014 Book    
        Main Library Main Library Marketing-Compact Shelves 20/05/1998 103.00   658.848 MAJ 3297 23/09/2014 103.00 23/09/2014 Book    
        Main Library Main Library Internatioal Marketing 15/03/2012 0.00 1 658.848 MAJ 46099 31/10/2015 0.00 23/09/2014 Book 31/10/2015 Indian Book

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