Big Book of Marketing: Lessons and Best Practices from the World's Greatest Companies (Record no. 11885)

MARC details
000 -LEADER
fixed length control field 00626cam a22001694a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2010 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071067645
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number BEN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bennett Anthony G
245 ## - TITLE STATEMENT
Title Big Book of Marketing: Lessons and Best Practices from the World's Greatest Companies
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Tata McGraw Hill Education Private Limited
Date of publication, distribution, etc. 2010
300 ## - PHYSICAL DESCRIPTION
Extent 464p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 964012
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type Public note
        Main Library Main Library Marketing Management 28/01/2012 Apna Book Suppliers 446.25 3 658.8 BEN 54306 03/10/2023 21/09/2023 595.00 23/09/2014 Book Indian Book

Powered by Koha