Marketing Management : A Decision-Making Approach (Record no. 10987)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | cam a22 4a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140923b2010 xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9788132104711 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Cutter | VEN |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Venugopal, Pingali |
245 ## - TITLE STATEMENT | |
Title | Marketing Management : A Decision-Making Approach |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New Delhi |
Name of publisher, distributor, etc | Sage Publications |
Date of publication, distribution, etc | 2010 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xvii, 245 p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing Management |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Decision Making |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Indian Consumer |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
a | Marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Programme | Full call number | Barcode | Date last seen | Date last borrowed | Cost, replacement price | Koha item type | Collection Type | Collection code | Total Renewals |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Main Library | Main Library | Marketing Management | 07/12/2010 | Apna Book Suppliers | 316.00 | 658.8 VEN | 23964 | 11/11/2024 | 09/11/2024 | 395.00 | Book | Indian Book | |||||||
Dewey Decimal Classification | Main Library | Main Library | Marketing Management | 18/04/2018 | Allied Publisher Pvt Ltd | 412.50 | 658.8 VEN | 107575 | 16/11/2024 | 09/11/2024 | 550.00 | Book | Indian Book | Text book | 1 |