Marketing Stripped Bare: An Insider's Guide to the Secret Rules (Record no. 10745)

MARC details
000 -LEADER
fixed length control field 00566cam a22001694a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2004 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 817554256X
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number FOR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Forsyth Patrick
245 ## - TITLE STATEMENT
Title Marketing Stripped Bare: An Insider's Guide to the Secret Rules
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Kogan Page
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent 156p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 38307
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Public note
        Main Library Main Library Marketing Management (6th Flr) 11/08/2010 Book Base 236.00   658.8 FOR 23594 23/09/2014 295.00 23/09/2014 Book Indian Book
        Main Library Main Library Marketing Management 11/08/2010 Book Base 236.00   658.8 FOR 23595 23/09/2014 295.00 23/09/2014 Book Indian Book
        Main Library Main Library Marketing Management (6th Flr) 11/08/2010 Book Base 236.00   658.8 FOR 23596 05/01/2015 295.00 23/09/2014 Book Indian Book
        Main Library Main Library Marketing-Compact Shelves 11/08/2010 Book Base 236.00   658.8 FOR 23597 23/09/2014 295.00 23/09/2014 Book Indian Book

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