Consumer Behaviour And Marketing Communication (Record no. 10506)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00551cam a22001694a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140923b2010 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788174468444 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Welingkar Institute of Management Development & Research, Mumbai |
| Original cataloging agency | Welingkar Institute of Management Development & Research, Mumbai |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | ENG |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.834 |
| Item number | KAZ |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kazmi S H H |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer Behaviour And Marketing Communication |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Excel Books |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 479p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing Management |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 36631 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Cost, replacement price | Price effective from | Koha item type | Public note | Source of classification or shelving scheme | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Library | Main Library | Consumer Behavior | 20/07/2010 | Book Base | 200.00 | 2 | 658.834 KAZ | 22157 | 01/02/2025 | 24/01/2025 | 250.00 | 23/09/2014 | Book | Indian Book | ||||||
| Lost | Main Library | Main Library | Consumer Behavior | 20/07/2010 | Book Base | 200.00 | 658.834 KAZ | 22158 | 23/09/2014 | 250.00 | 23/09/2014 | Book | Indian Book | Dewey Decimal Classification | ||||||
| Main Library | Main Library | Compact Shelf | 20/07/2010 | Book Base | 200.00 | 6 | 658.834 KAZ | 22159 | 04/01/2020 | 16/12/2019 | 250.00 | 23/09/2014 | Book | Indian Book | Dewey Decimal Classification | |||||
| Main Library | Main Library | Consumer Behavior | 20/07/2010 | Book Base | 200.00 | 6 | 658.834 KAZ | 22160 | 25/08/2022 | 06/08/2022 | 250.00 | 23/09/2014 | Book | Indian Book | 2 | |||||
| Main Library | Main Library | Consumer Behavior | 20/07/2010 | Book Base | 200.00 | 5 | 658.834 KAZ | 22161 | 02/03/2022 | 24/02/2022 | 250.00 | 23/09/2014 | Book | Indian Book |
