Marketing Research: Text and Cases (Record no. 10137)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00499cam a22001934a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140923b2010 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780070220874 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Cutter | NAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Nargundkar, Rajendra |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research: Text and Cases |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Tata McGraw Hill |
| Date of publication, distribution, etc | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvi, 533p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Questionnaire design |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Data analysis |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Appendices |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Programme | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Cost, replacement price | Koha item type | Collection Type | Source of classification or shelving scheme | Subject type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Text book | Main Library | Main Library | Marketing Research | 30/03/2009 | Book Base | 236.00 | 8 | 658.83 NAR | 19178 | 23/01/2020 | 17/01/2020 | 295.00 | Book | Foreign Book | |||||||
| Text book | Main Library | Main Library | Markeitng Research | 22/06/2010 | Suresh Book Suppliers | 280.00 | 2 | 658.83 NAR | 21381 | 06/01/2020 | 30/12/2019 | 350.00 | Book | Foreign Book | |||||||
| Text book | Main Library | Main Library | Marketing Research | 22/06/2010 | Suresh Book Suppliers | 280.00 | 4 | 658.83 NAR | 21382 | 04/12/2024 | 29/11/2024 | 350.00 | Book | Foreign Book | |||||||
| Text book | Main Library | Main Library | Markeitng Research | 22/06/2010 | Suresh Book Suppliers | 280.00 | 1 | 658.83 NAR | 21383 | 30/01/2020 | 24/01/2020 | 350.00 | Book | Foreign Book | |||||||
| Text book | Main Library | Main Library | Marketing Management (6th Flr) | 22/06/2010 | Suresh Book Suppliers | 280.00 | 658.83 NAR | 21384 | 06/01/2020 | 05/01/2020 | 350.00 | Book | Foreign Book | ||||||||
| Text book | Main Library | Main Library | Marketing Management (6th Flr) | 22/06/2010 | Suresh Book Suppliers | 280.00 | 658.83 NAR | 21385 | 06/01/2020 | 30/12/2019 | 350.00 | Book | Foreign Book | ||||||||
| Text book | Main Library | Main Library | Markeitng Research | 20/02/2016 | Vimal Book Traders | 520.00 | 2 | 658.83 NAR | 91920 | 16/12/2019 | 30/11/2019 | 650.00 | Book | Foreign Book | Dewey Decimal Classification | Marketing |
