Marketing Research: A South Asian Perspective (Record no. 10034)

MARC details
000 -LEADER
fixed length control field 00622cam a22001934a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2009 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131510193
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number CHU/IAC
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Churchill Gilbert A
245 ## - TITLE STATEMENT
Title Marketing Research: A South Asian Perspective
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Singapore
Name of publisher, distributor, etc. Cengage Learning
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 687p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Israel D
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Iacobucci Dawn
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 34977
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type Public note
        Main Library Main Library Marketing Management 19/06/2010 Academic Book House 340.00 1 658.83 CHU/IAC 21113 10/01/2020 03/01/2020 425.00 23/09/2014 Book Indian Book

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