Building Strong Brands (Record no. 10020)

MARC details
000 -LEADER
fixed length control field 00486cam a22001574a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b2010 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781849830409
040 ## - CATALOGING SOURCE
Transcribing agency Welingkar Institute of Management Development & Research, Mumbai
Original cataloging agency Welingkar Institute of Management Development & Research, Mumbai
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659
Item number AAK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aaker David A
245 ## - TITLE STATEMENT
Title Building Strong Brands
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Pocket Books
Date of publication, distribution, etc. 2010
300 ## - PHYSICAL DESCRIPTION
Extent 380p.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 34956
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type Public note Source of classification or shelving scheme
        Main Library Main Library Marketing 19/06/2010 Suresh Book Suppliers 414.40 23 10 659 AAK 21089 08/04/2025 11/02/2025 518.00 23/09/2014 Book Indian  
        Main Library Main Library Branding-Compact Shelves 19/06/2010 Suresh Book Suppliers 414.40 16 7 659 AAK 21090 15/07/2019 27/04/2019 518.00 23/09/2014 Book Indian Dewey Decimal Classification
        Main Library Main Library Branding-Compact Shelves 19/06/2010 Suresh Book Suppliers 414.40 14 2 659 AAK 21091 09/10/2019 23/09/2019 518.00 23/09/2014 Book Indian Dewey Decimal Classification

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