| 000 | 00564cam a22001814a 4500 | ||
|---|---|---|---|
| 008 | 140923b2008 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780230226951 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.8 _bBAK |
||
| 100 | _aBaker Michael J | ||
| 245 | _aMarketing Strategy and Management | ||
| 250 | _a4th | ||
| 260 |
_aNew York _bPalgrave Macmillan _c2008 |
||
| 300 | _a577p. | ||
| 650 | _aMarketing Management | ||
| 906 | _a34090 | ||
| 999 |
_c9680 _d9680 |
||