| 000 | 00612cam a22001814a 4500 | ||
|---|---|---|---|
| 008 | 140923b2009 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9788131725207 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.8 _bBES |
||
| 100 | _aBest Roger J | ||
| 245 | _aMarket Based Management: Strategies for Growing Customer Value and Profitability | ||
| 250 | _a5th | ||
| 260 |
_aNew Delhi _bPearson Prentice Hall _c2009 |
||
| 300 | _a545p. | ||
| 650 | _aMarketing Management | ||
| 906 | _a33495 | ||
| 999 |
_c9463 _d9463 |
||