000 00483aam a2200181 4500
008 180314b xxu||||| |||| 00| 0 eng d
020 _a9789332571198
082 _a658.83
_bMAL
100 _aMalhotra, Naresh K.
245 _aEssential of Marketing Research: A Hands-On Orientation
260 _bPearson
_c2014
_aNoida
300 _a432 p.
650 _aResearch Industry
650 _aSocial Media
650 _aDecision Making
906 _aMarketing
942 _2ddc
_c1
999 _c93581
_d93581