| 000 | 00574cam a22001814a 4500 | ||
|---|---|---|---|
| 008 | 140923b2009 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780070603950 | ||
| 040 |
_cWelingkar Institute of Management Development & Research, Mumbai _aWelingkar Institute of Management Development & Research, Mumbai |
||
| 041 | _aENG | ||
| 082 |
_a658.8 _bLAL/QUE |
||
| 100 | _aLal Rajiv | ||
| 245 | _aMarketing Management : Text and Case | ||
| 260 |
_aNew Delhi _bTata McGraw-Hill _c2009 |
||
| 300 | _a812p. | ||
| 650 | _aMarketing Management | ||
| 700 | _aQuelch John A | ||
| 906 | _a32759 | ||
| 999 |
_c9265 _d9265 |
||