000 | 00612nab a2200181 4500 | ||
---|---|---|---|
008 | 170603b xxu||||| |||| 00| 0 eng d | ||
100 | _aKumar, Mritunjay | ||
245 | _aBuying Behavior of Consumer and Impact of Social Media an Empirical Study | ||
260 |
_a _b _c |
||
300 | _a17-25 p. | ||
650 | _aAdvertisement | ||
650 | _aBuying Behavior | ||
650 | _aConsumer | ||
650 | _aSocial Media | ||
650 | _aTechnical Revolution | ||
773 | 0 |
_039864 _dGreater Noida NIILM Centre for Management Studies _oS86016 _tJournal of Marketing and Communication; 12 (iii) Sept-Dec 2016 _x0973-2330 |
|
942 |
_2ddc _c8 |
||
999 |
_c92325 _d92325 |