000 01228aai a2200217 4500
008 170519b xxu||||| |||| 00| 0 eng d
020 _a9789325982390
082 _a001.42
_bCHA
100 _aChawla, Deepak
245 _aResearch Methodology
250 _a2nd ed.
260 _bVikas Publishing House
_c2016
_aNew Delhi
300 _axxx, 789p.
_eCD ROM
520 _aThe second edition of the book Research Methodology: Concepts and Cases provides an updated, comprehensive, and stepwise understanding of the research processes with a balanced blend of theory, techniques and illustrations from a wide cross-section of businesses in India. This book makes no presumptions and can be used with confidence and conviction by both students and experienced managers. The conceptual base has been provided in a comprehensive, yet simplistic way, addressing even the minutest explanations required by the reader. Every chapter is profusely illustrated with business problems related to all domains—marketing, finance, human resource, and operations.
650 _aResearch Process
650 _aData Collection
650 _aData Analysis
700 _aSondhi, Neena
906 _aGeneral Management
942 _2ddc
_c1
999 _c92186
_d92186