000 00342naa a2200121 4500
008 161024b xxu||||| |||| 00| 0 eng d
245 _aRisk
260 _a
_b
_c
300 _a5 (1) Apr 1993, 60-80p.
650 _aAdvertising- Risktakers
773 0 _090646
_d
_oB - 377
_tBV- Advertising and Marketing (Jan - Apr 1993)
942 _2ddc
_c8
999 _c90761
_d90761